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Playing to Win
Playing to Win
How Strategy Really Works
Roger L. Martin, A.G. Lafley
Jugar para ganar
Jugar para ganar
Cómo funciona realmente la estrategia de empresa
A. G. Lafley, Roger L. Martin
The Game-Changer
The Game-Changer
How You Can Drive Revenue and Profit Growth with Innovation
Ram Charan, A. G. Lafley
The Game-Changer
The Game-Changer
How You Can Drive Revenue and Profit Growth with Innovation
A. G. Lafley, Ram Charan